Did you know that it is estimated that nearly 75% of  consumers now consider smart phones and tablets as their primary sources of communication?

We have fundamentally changed the way that we engage with the world. Through technological advances, we have changed the way that we interact with each other, the way we consume goods and services and the way we form opinions about the issues that matter. This means that those seeking to engage in either a commercial sense or a government/political sense need quality digital channels to engage potential clients or voters.

Today, the internet and non-traditional media is one of the primary ways voters seek information about political candidates and the issues that impact their lives. They are connected 24/7. Whether operating from a smartphone, tablet, laptop or desktop, turning to the web has become a natural and instant response when seeking information. This makes a digital presence that provides a clear message to consumers or voters an essential marketing tool for campaigns both large and small. With hundreds of millions of sites on the web, just having a website is not enough.

By utilising the full potential of digital multi-channel marketing the following can be achieved:

  • Broadcast your outreach to a wider audience and perform a digital integration with market research.

  • Send simple automated surveys through Smartphone texts, which consumers can respond to with a quick push of a button.

  • Delivery of information campaigns for consumers, clients and/or voters.

  • Connect with consumers and votes on a personal basis and capture technically savvy consumers that never pay attention to printed materials.

  • Conduct e-commerce and other digital transactions efficiently and easily

Whether its the design and construction of new websites or social media channels or just website copy/digital media for existing websites/social media channels, the Gravis Insights Australia marketing team provides the solution for you.